Ankur chawla, Prabhu Chawla's son

New Delhi, Aug 17 Consumers today are making responsible choices. And the pandemic has acted as a catalyst in pushing the cause of moving towards a sustainable society by making intelligent choices.Over the last decade retail and F&B have grown multi scale leading to a rise in the consumption. And packaging plays an important part in their marketing strategy.Packaging is an important factor to accentuate the look, feel and the branding of the product. In most cases there is a choice a brand needs to make between sustainable and non-sustainable packaging materials. This choice depends on both the cost and the convenience, says Samrat Reddy, Founder at Drunken Monkey that uses packaging materials either made of paper or glass based on the requirement.However, the present situation of the world is a reminder it is high time we make sure everything we use and do is sustainable and has a positive impact on the planet.Hence, major brands have announced their plans to go fully sustainable in the next few years. Making sure that the packaging materials are sustainable would definitely be among the top there ways to reduce the negative impact on the environment, believe experts.Ankur Chawla, co-founder at Responsible Whatr, India's first natural mineral water beverage offered in a sustainable and endlessly recyclable aluminium cans, says: "We have come to realise that it( With inputs from IANS )

Home

City

Latest News

Cricket

LT Premium

National

International

Maharashtra

Opinions

Chhatrapati Sambhajinagar

Nagpur

Entertainment

Photos

Business

Technology

Sports

Lifestyle

Social Viral

Lokmat Games

Health

Pahalgam Terror Attack

Tahawwur Rana

IPL 2025

CM Devendra Fadnavis

Mumbai Local

Weather Update

Ankur Chawla, NewsFOLLOW

Ankur chawla, Latest News

National :The Darkest Night: 'I know what it means to escape death by a whisker'

"Hey, this is Ankur Chawla, and you know what, he is one of those who survived the 26/11 attacks." ... ...

Lifestyle :Sustainable packaging is the way forward

New Delhi, Aug 17 Consumers today are making responsible choices. And the pandemic has acted as a catalyst in ... ...